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eCommerce Development and Business Dynamics

August 12th, 2018

The number of Internet users are burgeoning rapidly throughout the globe. While in the developed nations, it has already reach a saturation level, in growing economies like India, internet penetration is becoming stronger. Internet grew as an empowerment for common people and a massive business platform for enterprises. Among numerous trends that internet brought among people, eCommerce emerged as a massive disruption in business dynamics and in lifestyle of commoners. It brought the lavishness of shopping right at the clicks on the computer or taps on mobile devices, while, products as well as services reach the doorsteps.

eCommerce has become a proven profitable venture with considerably low investment and high profit. However, the profit part is dependent of several factors. It can become a complex business to handle, as it involves many critical operations right from accumulation of products, delivery, customer services to maintenance of technology, massive human resources, and warehouses. Only a seamless tandem in all these operations can lead to a running eCommerce business, that can bring good Return on Investment.

To venture into eCommerce, prospective business owners must first find a dependable firm to develop the central platform or the web portal. They can also hire technology experts for in-house development, but it brings along the cost of development and technology infrastructure. In the primary stages, many other operations, like collecting products from vendors and marketing are required. Hence, outsourcing the development of the platform becomes a profitable option. Businesses would only need to find a good eCommerce Development company.

Since, technology is a central aspect in eCommerce industry, adequate importance is given in web development for creating the web portal. This thrust in technology propelled a dynamic boost in IT sector. Especially, application development, web development and technologies like PHP has found their ways to massive popularity and importance in current business landscape. In fact, there is a competition among businesses to buy the best technology or to develop the best platform.

In eCommerce, the web portal, or the technology is at the center of all its operations. It is not only the interface of the business with consumers, but also the prime mechanism in which the business runs. The website serves multiple purposes all at the same time and it is that single touch point of all major interactions with consumers. Accessibility of services and abundance of features in the web portal is a secret mantra for success in eCommerce. Therefore, the imperatives of technology in this business is the central focus for enterprises and owners.

Revisiting the Benefits of PHP and WordPress Development for Your Business

August 12th, 2018

PHP is at its peak of popularity as a web development language. WordPress is the most popular content management system known. Both of these are known for their simplicity, flexibility and scalability. Businesses find immense comfort in working with either PHP as a core development language, or with a CMS like WordPress that offers a user-friendly interface to work with. It is developed with PHP as a base and can be programmed and customized with this scripting language. Open source software have brought in a great deal of opportunities for customization and businesses all over the world find them very appealing. Here are a few benefits of PHP and WordPress development.

PHP is platform independent

PHP can be run on all the major operating system platforms like Windows, Linux and all Unix flavours as well as Mac OS. WordPress offers businesses with similar kind of flexibility. This enables businesses to use PHP and integrate newer apps into their existing IT infrastructure. There is no need to change too much to include a new web app.

It’s Free and Open Source

Both PHP and WordPress are open source. This means that they can be modified by viewing and editing the source code. This means that Businesses can ask a developer to include all the features that they require and the developer can easily tweak the code for you!

Support for all Major Web Servers

It supports all the major webservers available today. These include Apache, Microsoft IIS, Netscape, personal webserver, iPlanet server, etc. This flexibility is very appealing for businesses who plan changes, and for those who already have the infrastructure set up.

Support for a broad set of databases

It supports a broad set of databases such as MySQL, dBase, IBM DB2, InterBase, FrontBase, ODBC, PostgreSQL, SQLite, etc. This gives it the power to build large and extremely demanding websites that are run by large businesses.

Faster Development

It uses its own memory space and puts lesser load on the servers. It can hence power applications like eCommerce, CRM, CMS and Forums.

Secure

PHP is known for its security and its multiple layers prevent malicious attacks.

Proven history

History proves it all! PHP is one scripting language that powers millions of websites on the web. It has been used to build development frameworks and content management systems and a lot of other flexible development options.

WordPress and PHP are the most sought after web solutions! They are known to be scalable too. Today’s businesses are growing with a very fast rate and they expect their web solutions to scale too. That’s exactly what these two development platforms can offer businesses with!

Web Designers and Developers

August 11th, 2018

Websites have gained great importance in promoting a business or marketing a product. A good website helps your business to connect with prospective customers that leads to generating more sales revenues. Web designers and developers help to maximize your digital marketing strategy for your business. The visuals and the colors that are adopted in a website design helps to determine and influence the purchase decisions of consumers. The importance of visual dimension as offered by a website can’t be ignored as it is the most important factor for a web development process.
Different options are available for developing a user friendly and engaging website. Depending upon the security issues that are required to safeguard a website from unwanted emails and unwarranted access, CMS come handy in providing solutions to such problems. WordPress, Drupal and Joomla are some of the CMS that we frequently use in our development projects.

Rapid technological innovations with increase in internet and smart phones users have lead to demolition of geographical barriers to business. Now businesses including small ones that were previously concentrated to a small physical geographical area are spreading their marketing efforts on a much larger area. They are now able to target and make customers and consumers who live in far off cities or in other countries.

Basic layout and design of a website helps in providing a nice feel when viewed in different devices like mobile phones, I-pads or tablets. Responsive websites provide the audience an ease of reading and navigation. The audience is no longer required to re-size or scroll horizontally through the website. Internet traffic using mobile phones is rising exponentially each day. More and more people Google on their mobile phones to find the products and services.

Websites have gained priority for all scales of business. Ensuring the ranking of the websites on the first page of Google search or in other search engines like Bing or yahoo has come up as a great prospecting sales tool for businesses and services. Writing appealing content to help the website rank higher than other websites is one factor that all major search engines have acknowledged. Quick and fast load time, plagiarism free original content, nice designs and effects are some of the factors that all search engines account in order to display their search results related to a specific phrase of keywords.

Hiring a professional web design and development company is the first step that helps the organizations to start developing a website. One should look to have web development companies that have a team of dedicated and creative professionals who can provide best solutions to your business needs. Looking and evaluating support packages including web design, website development, dynamic design, website hosting, graphics design, logo design, corporate identity and brand management, E-Commerce solutions, PHP Shopping Cart Design and SEO is very crucial.

Having a website has its own advantages. A quality website helps in creating a brand identity, allows for sales prospecting, getting a wider reach of potential customers and many more. PHP is widely used for web development and web applications as it is the most significant open source platform for the design and development of interactive websites.